Producers in regions with a high rate of piracy employ client-side watermarking

Producers in regions with a high rate of piracy employ client-side watermarking as a means of tracking down the individuals responsible for the theft of their work.

 

When it comes to protecting their content, content creators and distributors almost exclusively rely on forensic watermarking solutions. This is largely attributable to the rise in the consumption of streaming content, which in turn has led to an increase in the number of instances of content piracy. In addition to content that is protected by digital rights management (DRM), watermarking systems provide an extra layer of protection, which helps to avoid assaults on the user level that are intended to steal content.

 

Watermarking can be implemented in a number of different ways, including client-side, server-side, or through the use of a "hybrid technique." The client devices, as opposed to the distributors, are frequently the targets of piracy assaults. These activities take place in nations with lax enforcement of laws protecting intellectual property rights. Client-side piracy uses this tactic frequently, making it one of the most common ways. In these markets, it's common practise to distribute content illegally via means like simulcasting and cam-recording, among others. With the assistance of client-side video watermarking, owners of copyrights can more easily identify users who violate their rights and take the appropriate legal action against repeat offenders. This allows owners of copyrights to more effectively enforce their rights.

 

Client-side watermarking is used by OTT providers for DRM-protected content material because of its low cost and ease of deployment across a wide range of devices, including older set-top boxes. This is due to the fact that client-side watermarking does not require any additional software to be installed. When you watermark a video using client-side watermarking, you embed information about the user within the video asset itself. This information is specific to the user's device and cannot be viewed by any other user. A watermarked version of the content is produced by using a one-of-a-kind client-specific secret for each client device. This client-specific secret is used to decrypt the content and embed a personalised watermark into the content, thereby producing the watermarked version of the content.

 

Information for client-side watermarking can be inserted in each frame without affecting the viewing experience in any way. It is highly recommended that client-side video watermarking be utilised in tandem with a reliable digital rights management (DRM) system. This will ensure that the watermarking serves its intended purpose.

 

Studios and OTT platforms located in locations with a high rate of piracy rely on client-side watermarking in order to identify and hunt down repeat offenders. This method is successful because there is a huge demand for the type of content being offered during live events. A forensic watermarking vendor is available to aid studios in extracting client-side watermarking and sharing user information with them in a matter of minutes. This can be done more efficiently.